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Lucas Sellier

Lovly

Textile Design & Creative Direction

Repositioning, from product to identity.

Sector

Branding

Garment

Object

Accessories

PRINT

Process

Brand Strategy

3D Design

AI

Art Direction

Prototyping

Sketching

Graphic Design

Technical Drawing

Type

Commission

Client

Lovly Sarong

Year

2025

Material

Fabric

Plastic

A textile design project exploring the transformation of floral forms through painting, abstraction and scale. I developed a family of prints designed to translate across garments, swimwear, scarves and accessories, creating a coherent visual language capable of adapting to different materials and silhouettes.