Skip to content
Lucas Sellier

Prieuré 1860

Brand Identity, Packaging & Art Direction

Sector

Branding

Image

Object

Packaging

PRINT

Process

Art Direction

Brand Strategy

Graphic Design

Photography

Prototyping

Press Printing

Serigraphy

Type

Commission

Year

2026

Material

Plastic

Paper

Acrylic Paint

I developed the complete visual language of Prieuré 1860, an agricultural laboratory based in Sologne. From the logotype and typographic system to packaging, labels and art direction, the work was conceived to give a contemporary identity to a project rooted in agriculture and territorial regeneration. The system borrows from agricultural documentation, administrative forms and product labelling, turning these functional references into a coherent visual language across produce, packaging and communication.