HERMÈS — Capsule Collection (Japan)
An Ivy League-inspired collection,
reinterpreted for the Japanese market through the house’s language of precision and restraint.
MADE OF LIGHT — Brand Design & Art Direction
An identity reshaped for scale.
A visual language built to transition the brand into a more formal, institutional environment.
ATELIER SELLIER — Founder, Brand Design & Art Direction
Founded and directed as a fully integrated project,
from identity to the handmade production of each piece.
LOVLY — Brand Re-Design & Strategy
From Lovely Sarong to LOVLY.
A shift from product to identity, reducing the brand to its essential form.
CELINE — Product Design
A study of proportion and tension,
developed into a series of belt designs that contributed to shaping the house’s signature pieces.
KELLER PALACE — Rock ‘N’ Roll Brand Design & Art Direction
A full-spectrum brand creation.
From naming to visual language, the project defines a singular identity, balancing raw energy and controlled expression.
SCHOTT NYC — One-Off Piece
A unique piece developed in collaboration with the house,
exploring material, construction, and character.
THE DESIGN LIBRARY NYC — Product Design
A series of notebooks developed with a sharp, caustic tone,
contrasting restrained design with a more incisive voice.
GIVENCHY BEAUTY — Social Media, Art Direction
A social content proposal developed with a selected talent,
exploring a more controlled and contemporary visual tone.